People worth knowing · Los Angeles
Alli Webb
Founder · Drybar & Messy
From a salon built around blowouts to hair care built around natural texture, Alli Webb’s work starts with a recognizable routine.
One clear service
Alli Webb is the Los Angeles-based founder known for Drybar, the salon concept centered on blowouts. Her official biography emphasizes branding and customer experience as part of the business’s development. Drybar’s own story connects that salon experience with its range of styling products and tools.
A clear service is easy to explain to a friend. That is the part of Drybar’s story we find useful: a customer can understand what an appointment is for before opening a menu. The name, the setting, and the service all have a specific job.
Room for another idea
Webb is also the author of The Messy Truth and the founder behind Messy, a hair-care brand that emphasizes natural texture. Messy’s public guides explain its Rough Dry Method, pairing a styling product with demonstrations for different hair types.
Following both brands shows how a founder can work on the same part of everyday life from different directions. Drybar makes a particular salon service recognizable. Messy gives people a product and a method to try at home. For readers following beauty businesses, the interesting detail is how each makes its own promise clear.
Sources & further reading
An editorial profile based on the public sources below, with commentary from The Know.